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Smaatie Spotlight: Madlin Sattler, Recruiting Manager

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Posted by Courtney Reich on April 8, 2019
Madlin Sattler, Senior Recruiting Manager

Madlin Sattler
Senior Recruiting Manager EMEA

Meet Madlin Sattler, our Senior Recruiting Manager for the EMEA region here at Smaato. Working out of our Hamburg office, Madlin is responsible for sourcing, interviewing, and hiring amazing new Smaaties for our talented team. Madlin came to Smaato in 2016 after working at a recruiting agency in London for over two years. She was attracted to Smaato for its fast-paced environment and international team — and today, she gets to help Smaato grow this team by identifying and hiring qualified candidates that will advance the company’s mission to keep apps free.

Madlin, it’s your turn to step into the Smaatie Spotlight!

What does a day in the life of a Recruiting Manager at Smaato look like?

There are many facets to each day, but like many office jobs, I start most days by scrolling through emails and prioritizing my tasks. I also check my recruiting platforms, such as LinkedIn and Xing, to see if any of the talent that I am actively sourcing for our open positions has responded. This gives me an idea of who I will have to contact later in the day for a quick intro call. Other everyday tasks include regularly interviewing applicants for our job openings and conducting first interviews with candidates to see if they would be a good fit for Smaato.

Beyond those routine tasks that I do on a day-to-day basis, many other things can come up — such as briefings with hiring managers when there is a new opening, regular check-in meetings to keep managers informed on how the filling of their vacancy is going, and preparing and attending various recruiting events.

And that’s not to mention the strategic planning that goes into my position. I am always looking for ways to improve our recruitment strategy and make sure we are recruiting in the most efficient way. For example, can we implement AI in our recruitment process? Do we need new sourcing strategies? Is there a new platform out there that we can utilize to source talent for certain positions? These are the types of questions I am always exploring and following up on.

What three skills do you think are essential to be a successful Recruiting Manager at Smaato?

Communication is the key to success in this role. You have to be able to communicate not only internally, with hiring managers and interviewers, but also with external candidates. However, just as important as communication is the ability to listen. I have to pitch the company and the position, but it’s even more important that I am able to listen and understand what candidates are telling me — why they want this job, why they think they are a good fit — to then determine whether they might add value to Smaato. Thirdly, attention to detail — not only in the written process of my job but also in the verbal implementation. Even though I listen carefully and hear what candidates are saying, the way I hear it and perceive it may be incorrect. So, it’s essential to make a loop and verify that I heard and understood everything correctly. This attention to detail when interviewing candidates is crucial.

What is your favorite part of your job?

Working with so many different stakeholders — not only within Smaato but also outside of the Smaato walls. By doing so, I am in close contact with people of all different nationalities and different career levels that give me new impulses. Yes, this can be challenging at times, but it is also something that encourages growth. And to have the chance to work with such great employees, colleagues, and talents — that’s an environment that I thrive in.

What are some of the challenges you face in your day-to-day role?

A big one is when an unforeseen vacancy or spontaneous changes to a process occur. You have your day laid out as well as possible, and then something comes in that now takes the highest priority. It can be challenging to reorganize not only the day but also the following weeks and communicate this reprioritization with the various stakeholders.

Another challenge is choosing a tailored and versatile communication style towards my target group. Each person’s perception is different. So I can pitch Smaato to Person A in an abrasive and energetic way, and they would love it! But with Person B, that might not work. So that can be really tricky, and sometimes I have to go through multiple feedback loops to find out what triggers the person and how I can adjust my verbiage to get them excited and onboard.

What makes Smaato the right fit for you?

Certainly the multi-cultural environment! That was one of the key aspects as to why I chose this company. After working in London, where I had a very international team, it was important for me to find a company that embraces internationality. And that is something that I have truly found here. My team embraces change. They are very open to listening to new ideas. There are sometimes controversial conversations, but I can have an opinion and a say in how I create my work and manage specific projects. That freedom from my manager (and her manager) is something that makes me feel like this is the right place. These are the right people. This is the right environment. This is where I have the potential to grow, and I am allowed to grow.

What is your favorite work perk?

The company lunches, which are held in a restaurant at the base of our building every other week. Oftentimes, by the time I get to the restaurant, the space next to my colleagues is taken, so I sit with a different group. This gives me the opportunity to communicate with other departments, and that is always a really fun hour.

What motivates you?

When I know the target that I have to achieve, then the freedom to make my own decisions and the freedom to use the tools available to me to accomplish the goal is very motivating. And the best part is when all the hard work I put in results in a tangible outcome. For example, trying really hard to get someone on board, and then seeing their signature on the employment contract. When they then have their first day, I get to shake their hand and think “Yes, this is why I love this job.” My job here at Smaato allows me to have those tangible results, and that keeps me going.

How do you keep learning and developing in what you do?

By exchanging with my colleagues and peers from different departments. People from higher up with more experience may be able to guide me through a situation in which I have two or three solution proposals, but I am not 100 percent certain on which way I should go. Also, attending local events to network with peers, discuss the challenges they are facing, and discover their unique approaches. And there are also some online courses that I do on a regular basis in which professors, for example, teach their data-based findings that I can then use to make my case here at Smaato.

What is your favorite app right now?

Pinterest. I love home decorating, and there are so many different people coming together on that platform. I love how inspirational it is. Whenever I want to switch off, I just scroll through Pinterest for half an hour and look at all the different flowers and wallpapers.

Where are you going on your next vacation?

To Mexico! I’m going for two weeks this month, and I am very excited. It’ll be a beach vacation, but I’m also going explore the Mayan ruins, and I really hope to see flamingos — that’s on my bucket list.

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Written by Courtney Reich

Courtney is a Content Marketing Manager at Smaato. She is an information junkie with a predilection for puns and is out to spread the word about mobile advertising with the utmost app-titude. When Courtney is not busy adding serial commas to copy, she enjoys listening to podcasts, drinking wine, and reading sci-fi novels.

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