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GoMo News likes Smaato's "killer partnerships" and OPEN Mobile Advertising

Home » Blog » GoMo News likes Smaato's "killer partnerships" and OPEN Mobile Advertising
Posted by Smaato Inc. on February 27, 2009

Bena Roberts, Founder of GoMo News talked with Harald Neidhardt, CMO of Smaato about the current state of the mobile advertising market during the reception for the first Smaato Mobile Advertising Award in Barcelona.

Bena appreciated the "bridges" Smaato is building for "killer" partnerships (her words ;-) ) with mobile publishers and ad networks globally. In the interview she also talks along the mobile economy value chain that we updated for release during MWC 2009. The picture here depicts the SOMA open architecture and its focus on quality partnerships.

soma-ecosystem

Thanks Bena for a lovely and vivid journey through time!

Read the interview here at GoMo News. gomotitlenewlogo

Written by Smaato Inc.

Smaato is the leading global real-time advertising platform for mobile publishers and app developers. We run the world’s largest independent mobile ad exchange and we've been pioneering innovative, mobile-first solutions for publishers since 2005.

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