The Smaato Blog

The Smaato Blog

Jesse Modoono

Jesse is the Director of Marketing, EMEA at Smaato. He joined the company in May 2017 with a focus on spreading the word about Smaato. In his free time, Jesse enjoys trying new restaurants, drinking expensive scotches, planning his next international vacation, and reading Russian literature. He also loves everything Pittsburgh, Pennsylvania.

Recent Posts

Smaato & adsquare Partnership: Premium Audience Targeting in SDX

Posted by Jesse Modoono on November 6, 2017

We’re pleased to announce “Phase One” of our new adsquare integration. This first-ever exchange-side integration gives Smaato’s 450+ DSPs and ad networks access to historical and real-time global audience data targeting. Through a combination of Smaato’s premium in-app inventory and adsquare’s vast data portfolio, demand partners will now be able to target unique audiences at scale. Smaato publishers will also, in turn, see an increase in the quality and value of their inventory by serving contextual audiences to advertisers in real-time.

Read more »
 

Search

    Recent Posts