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Upcoming Webinar: The Union of Mobile Advertising, Data Analytics, and Platforms

Home » Blog » Upcoming Webinar: The Union of Mobile Advertising, Data Analytics, and Platforms
Posted by Melissa King on October 19, 2015
Smaato Webinar Rocket Fuel Forrester Research

We are excited to announce that on Tuesday, October 27th we will be hosting a free webinar in partnership with Forrester Research and Rocket Fuel. Join us at 1 pm EST/10 am PST and register here as we explore The Union of Mobile Advertising, Data Analytics, and Platforms - and what that means for marketers & advertisers as attention is turned to 2016.

Our Mobile Advertising Experts 

Jennifer Wise, Forrester’s Senior Analyst of Mobile Marketing, Ads & Gamification will be kicking off the hour-long webinar with insights from her research on global trends in mobile advertising and data analytics. She’ll give us a closer look at how these developments provide maximum value for marketers – and help them take action while next year’s marketing strategies are in the works. 

Ajitpal Pannu, Smaato’s Chief Business Officer, will then delve into the ways marketers can reach scale and ROI while gathering insights that platforms provide, while helping attendees understand how to make sense of it all with a mobile-first, publisher-focused mindset. 

Ian Dailey, Rocket Fuel’s Senior Product Marketing Manager, will conclude our session with practical case studies that demonstrate how data and cross-device identification drives maximum return on dollars spent for marketers. 

The Union of Mobile Advertising Data Analytics and Platform

Register for the Webinar 

As Q4 unfolds and the new year approaches, we invite you to join us for this insightful webinar presented by 3 key industry experts who bring together their knowledge of mobile advertising, data analytics and platforms. You’re encouraged to come with any questions you have for our panelists. 

We look forward to having you there!

Register Now  >

Written by Melissa King

Melissa is Smaato's Marketing Manager at office headquarters in San Francisco. She manages all events and marketing communication in America as well as Smaato's social media​.

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