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Smaato Mobile Advertising Award 2009 Key Trend #2 – Brand Building With Apps

Home » Blog » Smaato Mobile Advertising Award 2009 Key Trend #2 – Brand Building With Apps
Posted by Smaato Inc. on October 27, 2009

2) Brand building with apps
Among the thousands of apps available, many brands have stepped into the arena, extending their reach to involve the app hungry audiences around the world. We see GAP, Lufthansa, Barclaycard (by Award Finalist Fishlabs) and more leading brand marketers worldwide, all as excellent examples of how to connect with brand fans by developing useful apps that reflect a brand’s mission or extend their services to ubiquitous mobile devices and smartphones.

See the GoMo News article here:

GoMo News

Written by Smaato Inc.

Smaato is the leading global real-time advertising platform for mobile publishers and app developers. We run the world’s largest independent mobile ad exchange and we've been pioneering innovative, mobile-first solutions for publishers since 2005.

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