Advertising Delivery Support for Java Phones, Smartphones & Mobile Web;
Launch of New Version of SOMA Mobile Advertising Platform
CTIA – San Francisco Moscone Center, Booth # 108, October 23 – 25, 2007
CTIA/San Francisco/San Mateo, October 22, 2007 – Smaato Inc., pioneering developer of ad-enabling technology for mobile phones, will be presenting three major new feature extensions and new mobile advertising concepts for the Smaato Open Mobile Advertising platform (SOMA™) at this year's CTIA Wireless I.T. & Entertainment convention.
– SOMA™ Enabled Carrier Solutions: Smaato Ad Call Display™
– In-Application Mobile Advertising for Java – including Facebook
– SOMA™ 2.1 Featuring Mobile Advertising for Mobile Internet