Smaato has been chosen by AlwaysOn as one of the AlwaysOn Global 250 winners in the Mobile category. Inclusion in the AlwaysOn Global 250 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players in the Global Silicon Valley. Smaato was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.
Smaato and the AlwaysOn Global 250 companies were honored at AlwaysOn’s ninth annual Innovation Summit at Santa Clara University on July 28th, 2011, at the Louis B. Mayer Theatre at Santa Clara University in Santa Clara, CA.
This two-day executive gathering that highlights the significant economic, political, and commercial trends affecting the global technology industries. Innovation Summit’s goal is to identify the most promising entrepreneurial opportunities and investments in the global tech industry.
“This year’s AlwaysOn Global 250 are companies driven by the biggest mega-trends, including the accelerating growth of mobile users, cloud computing, and SaaS offerings, globalization, and the socialization of commerce and basically everything online,” says Tony Perkins, founder and editor of AlwaysOn. “This year’s winners clearly represent some of the highest-growth opportunities we’ve seen in the private company marketplace in the history of the global Silicon Valley.”
The AlwaysOn Global 250 winners were selected from among thousands of domestic and international technology companies nominated by investors, bankers, journalists, and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2011 list.
Smaato’s award-winning mobile advertising optimization platform connects leading global mobile ad networks with the best-in-class mobile apps and mobile web inventories. The unique ad optimizer technology allows Smaato to maximize the revenue and fill rate for developers and publishers. Smaato also offers support for multiple platforms such as iOS, Android, Windows Phone 7 and more, making it ideally equipped to provide seamless ad delivery across multiple device platforms, segments and operator networks.
“We are pleased to have received recognition as a top mobile innovator by AlwaysOn for our dedication to pioneering new mobile advertising revenue opportunities for mobile publishers and app developers,” stated Ragnar Kruse, Smaato co-founder and CEO.
A full list of all the AlwaysOn Global 250 winners can be found on the AlwaysOn website here.