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The Smaato Blog

The Smaato Blog

Courtney Reich

Content Marketing Associate @ Smaato

Recent Posts

New Report: China Surges as Advertisers Amp Up Mobile Ad Spending

Posted by Courtney Reich on June 14, 2017

2017 started off with a bang for the mobile advertising world with both mobile ad spending and ad space values growing globally. For our recently released Q1 2017 Global Trends in Mobile Advertising, we analyzed over one trillion global mobile ad requests on the Smaato platform to gain insight into the latest mobile advertising trends. While the world's largest mobile advertising market (the US) continued to see healthy growth, China was the world's growth driver among the Top 10 global mobile advertising markets.

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